Supergoop! ULTA 2026

Supergoop!’s concept this year brought together two worlds: ski and golf. Slopes to Swings explores the stylish overlap between ski season and golf season, positioning Supergoop! as a year-round luxury essential, protecting skin from pole to pole. The booth design translates this duality into a playful and elevated space, where alpine and resort aesthetics meet in a seamless, contemporary way.